YRF's War 2, starring Hrithik Roshan and Jr NTR, has secured a three-week IMAX exclusive release in India, a privilege usually reserved for Hollywood blockbusters. This move highlights the growing ambition of the YRF Spy Universe and the increasing demand for Indian tentpole films in premium formats. Ayan Mukerji has designed action sequences specifically for the IMAX experience.
In a significant boost to Indian action cinema, YRF’s upcoming espionage thriller War 2 has secured a prestigious IMAX release deal on par with Hollywood blockbusters. The Hrithik Roshan , Jr NTR and Kiara Advani-starrer, directed by Ayan Mukerji and backed by Aditya Chopra, will have an exclusive three-week run in IMAX screens across India — a rare privilege typically reserved for global franchises like Mission: Impossible and Oppenheimer.
Over the year IMAX has become an important format for movies as they not only provide an experience but also generate enormous revenues for the producers.
The deal mirrors the release strategy of Mission: Impossible – Final Reckoning, Tom Cruise’s swan song as superspy Ethan Hunt. That film too was given a three-week exclusive IMAX window, allowing it to dominate premium screens across territories before making room for incoming titles.
In a similar vein, War 2 will now play exclusively in IMAX format for a full three weeks on 33 screens across India. This move marks a major milestone for the YRF Spy Universe, which has been steadily expanding in scale and ambition since the release of Pathaan and Tiger 3. War 2 is being positioned not only as a sequel to 2019’s blockbuster War, but as a critical chapter in YRF’s interconnected spy franchise. The film brings together two of Indian cinema’s biggest action stars — Hrithik Roshan, reprising his role as Kabir, and Jr NTR, who plays a pivotal new character.
Ayan Mukerji, known for his visual flair in films like Brahmāstra, is said to have designed key action set-pieces specifically for IMAX viewing, enhancing the immersive impact. With a heavy emphasis on global espionage, high-tech warfare, and exotic locales, the film is expected to match — if not exceed — the visual standard of its Hollywood counterparts.The IMAX deal also underscores the growing appetite for Indian tentpole films in premium formats. With audiences increasingly seeking spectacle and scale in theatres, such exclusive runs give domestic blockbusters a chance to dominate the box office and deepen their cinematic footprint.Scheduled for Independence Day weekend, War 2 is now one of the most anticipated Indian films of the year — and with this IMAX coup, it has firmly announced its arrival on the global action cinema stage.