Apple starts displaying energy efficiency labels on iPhone and iPad's pages in EU

6 hours ago 52

Starting June 20, manufacturers are required to sell their smartphones and tablets in the European Union (EU) with an energy efficiency label in the box. We don't know about the boxes, but with the regulation in effect, Apple has started displaying this label on iPhone and iPad's pages on its website in EU countries.

If you visit an iPhone or iPad's main product page or purchase page, you'll see a colorful little icon, and upon clicking it, you'll see the energy label of that product.

iPhone 16 Pro's product page on Apple Ireland's website • iPhone 16 Pro's purchase page on Apple Ireland's website

This label is accompanied by a product information sheet that provides the device's repairability information and general parameters, including rated battery capacity, screen scratch resistance on the Mohs hardness scale, minimum guaranteed availability of security updates, and IP rating.

iPhone 16 Pro's product information sheet shared by Apple

The energy label, on the other hand, displays seven pieces of information about the product, including an overall energy efficiency class rating on a scale of A to G, with A being the most efficient and G being the least.

Here's a sample energy efficiency label

You can check the energy labels for the Apple iPhone 16 Pro and iPad Pro 11" (M4) below.

iPhone 16 Pro's energy efficiency label • iPad Pro 11" (M4)'s energy efficiency label

Apple found certain aspects of the EU's regulation and testing procedure to be "ambiguous" and, therefore, voluntarily downgraded the ratings of its products.

Here's what Apple said:

"As an additional cautionary measure, Apple went one step further and downgraded some of its scores to factor in test method ambiguities and variance. For example, Energy Efficiency Index scores for iPhone models on the EU market in June 2025 all qualified for the highest “A” grade, but Apple chose to voluntarily derate scores to a “B” grade to minimize the probability that a third-party tester interpreting the regulation differently would achieve a lower grade. We also downgraded scores for the Repeated Free Fall Reliability Class for the same reason."

You can read the 44-page document shared by Apple here regarding this matter for more details, and head this way to learn more about the new EU energy efficiency labels.